Planning your website is one of the most important aspects of your online presence. It needs to be easy to find, easy to use, and lends itself to return business from your visitors. As well as being worthy of being recommended by those visitors. Sounds easy right? Wrong. Those in the industry know this is an ever evolving and changing medium. It’s constantly being revised, and reinvented. New ways of doing practically everything are always being devised and implemented. Unless you want to spend the time learning about all this and implementing it, you need someone already devoted to doing just that. You need an experienced website developer.

I can see the wheels in your mind turning already. It’s a daunting task if you are not prepared. But wait, all you need is a website right? I wish it were that easy. Simply putting up a website is not all you need to do. You need it to be found by search engines. In the highest possible rankings and results. Sure you can pay for placement but why spend money you may not need to? You need rich, relevant content. Clear and concise. Keep it simple remember? Oh and my favorite rule is “Don’t make me think!” It’s every customers lament. They want to click, click, click and be on their way. Things to do, people to see.

Okay, first things first. Grab your favorite beverage, find a comfortable place to sit and write down what you want to accomplish. All the things you want, and then make a list of the bare essentials. If you already have a website and feel it needs updating or just wondering how it stacks up, try these: Web Tools

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