I was responsible for day to day updates, content management, custom coding, modifying site, SEO compatibility with current trends, creation of advertising content, technical liaison with 3rd party services such as Adobe/Scene7, New Haven Software, Commercev3, Nextopia, Google, etc. I redesigned over 300 templates (each site) for the company ecommerce sites, streamlined the look and feel to enhance and expedite their customers experience. As well as reducing clicks, increasing Seo ranking, and was responsible for any and all facets of the look and feel. In addition to updating, tweaking and modifying existing scripts (.js, etc..), and creating additional code used within their smarty php template system.
· SEO · Rich Snippets (Schema Tags)
· eCatalogs, zoom technology, color swatching
· Google Analytics
· Content Writing
· Smarty PHP Template modification and creation
· Marketing Creative